Providing online interactive advanced
transportation training and education

Communicating the Value of TSMO

Length: Approximately 2 hours


This course examines the importance of communicating the value of TSMO and the challenges associated with doing that.  It presents strategies for how to build a case and tell a compelling story tailored to various audiences.  And it describes available tools and provides examples of how they have been used to successfully convey TSMO benefits and success stories.

Click here for instructions on how to self-enroll in this FREE course.


Upon completion of the course, participants will be able to:

  • List the reasons for communicating the value of TSMO
  • Manage the challenges to communicating the value of TSMO
  • Use the strategies outlined to build the business case for TSMO
  • Describe the tools available for communicating the value of TSMO
  • Use examples to demonstrate the value of TSMO

Outline (click to display)


Washington State DOT

Lisa Burgess, Kimley-Horn and Associates

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