Communicating the Value of TSMO *New Course* (Blended)
Length: Approximately 4 hours
Description
Instructor: Lisa Burgess, Kimley-Horn and Associates
This course examines the importance of communicating the value of TSMO and the challenges associated with doing that. It presents strategies for how to build a case and tell a compelling story tailored to various audiences. And it describes available tools and provides examples of how they have been used to successfully convey TSMO benefits and success stories.
This is an instructor-led (blended) version of this course – it is NOT free; to enroll, please click ‘register now‘ button below.
Objectives
Upon completion of the course, participants will be able to:
- List the reasons for communicating the value of TSMO
- Manage the challenges to communicating the value of TSMO
- Use the strategies outlined to build the business case for TSMO
- Describe the tools available for communicating the value of TSMO
- Use examples to demonstrate the value of TSMO
Outline (click to display)
Syllabus
Contributor(s)
Washington State DOT
Lisa Burgess, Kimley-Horn and Associates
