Author

Charlie Wallace
E-mail: Charlie.Wallace@cox.net

Description

In this course, students will learn about how valuable partnerships are in ITS. The course will examine some of the critical success factors of cooperative partnerships and offer a suggested approach to partnering. Students will be exposed to important issues (legal, regulatory, procurement, public policy, etc.) associated with the establishment of partnerships. In addition, the course will provide real-life examples of both successful and unsuccessful attempts at partnerships in the area of ITS.

Objectives

Upon completion of the course, participants will be able to:

• Illustrate the value of partnerships in ITS.
• List factors critical to successful cooperation, and a suggested, approach to planning, implementing, and operating successful public-private ‘ventures’.
• Discuss representative examples of public-private sector cooperation which have worked, and of others that have failed, including the reasons why.
• Recall the types of legal, regulatory, financial, procurement, contracting, management, administrative and public policy issues, which must be taken into account.
• Relate the relative strengths, weaknesses, advantages and disadvantages of different forms of cooperation, as viewed from the perspectives of the user community, a typical government agency and a typical private sector organization.
• Recognize and describe the various forms that public- and private-sector cooperation in ITS can take.
• Explain the complementary contributions which the public and the private sectors can, and do make to the world of ITS.

Audience

Public-sector Transportation Professionals including US DOT engineers, planners, project managers, and field staff, FTA Regional staff, Intelligent Transportation Systems (ITS) Specialists, and others as appropriate. Transportation professionals from state, regional, and local agencies would also benefit from participation in the course.

Length

Approximately eight hours.

Prerequisites

Prior to taking this course, students should have had exposure to the general scope and purpose of ITS, preferably including the completion of the first three modules of the Introduction to ITS course.

Course Outline

The revised course outline is as follows:
(numbers in parentheses refer to pages)

1. Introduction (2-4)
   1. Knowledge Check: ITS
   2. The ITS Big Picture
      
2. Lesson 1. What Is a Partnership? (6-25)
   1. Objectives and Scope
   2. Essential Elements
   3. Private Sector
   4. Commercial Enterprise Elements
   5. Associations & Institutions
   6. Public-Public Partnerships
   7. Public-Private Partnerships
   8. Private-Private Partnerships
      
3. Lesson 2. The Basics of Partnership (26-44)
   1. Objectives and Scope
   2. Features of a Partnership
   3. Biases to Overcome
   4. Partnership Formats
   5. What Do Partners Want
   6. Partnership Agreements
      1. Cooperative Agreements
      2. Contracted Services
      3. Outsourcing
      4. Formal Partnerships
      5. Franchises
      6. Barter
      
4. Lesson 3. The Importance of Partnerships in ITS (45-56)
   1. Objectives and Scope
   2. Why Are Partnerships Important?
   3. The Nature of ITS
   4. Public-Public Partnerships
   5. Non-Traditional Partners
   6. Public-Private Partnerships
      
5. Lesson 4. Goals, Roles, and Relationships (57-70)
   1. Objectives and Scope
   2. Principle Goals of the Public & Private Sectors
   3. New Functions/New Roles
   4. Public Sector Motivation & Objectives
   5. Private Sector Motivation & Objectives
   6. Commonality & Conflicts
   7. Traditional Roles
   8. Potential Roles
   9. Selecting the Most Appropriate Role
      
6. Lesson 5. Creating and Managing a Partnership: A Suggested Approach (71-81)
   1. Objectives and Scope
   2. Realistic Partnerships: Public & Private Sector Differences
   3. Concept Formulation and Exploration of Interest
   4. Initiation
   5. Preliminary Business Planning
   6. Stakeholder Analysis
   7. Sustaining the Partnership
      
7. Lesson 6. Handling Issues and Challenges (82-105)
   1. Objectives and Scope
   2. Typical Legal Constraints and Requirements
   3. Administrative/Institutional Issues
      1. Regulatory Requirements
      2. Procurement
      3. Competition
      4. Intellectual Property
      5. FARs
      6. Effective Oversight
   4. Management and Operations
   5. Cultural Differences
      1. Needs
      2. Risk
   6. Critical Success Factors
      
8. Lesson 7. Ideas In Action (106-115)
   1. Objectives and Scope
   2. Illustrative Examples: Public Partnerships
   3. Illustrative Examples: Public-Private Partnerships
   4. Case Study: I-95 Corridor Coalition
   5. Case Study: Florida DOT
   6. Case Study: Central Florida Coalition
      
9. Course Conclusion (118-119)